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Introduction

Ethical Ads is an online advertising network that has been built for the sole use of the Ethical Junction membership base. Our intention was to create a direct marketplace, not only for commercial enterprises but a vehicle that supported organisations that were as 'ethical' as they could be and get their messages across to like minded viewers.

In order to be part of the Ethical Ads network you must be an Ethical Junction member. If you are not already a member of the EJ network, you can find out more about becoming one here or simply download the application form here

User Statistics

According to a recent survey run through the ethical ads network the following are recorded statistics of people who clicked on a banner and took part in the survey:

96% .. of traffic are trying to reduce their carbon footprint

92% .. recognise that Fair Trade is important

92% .. think of themselves as an Ethical Consumer

54% .. try to recycle as much as they can

54% .. buy through the internet at least once a week

50% .. research the Internet before they purchase any new products

How it Works

Ethical Ads publishes banners solely through our network, from members wishing to advertise directly on to other members websites - this creates a mutually supportive commercial relationship between participating members using the most common investment of nearly every member - the marketing budget.

For Advertisers - Reach a niche consumer traffic through genuine ethical websites

Ethical Ads Statistics

Ethical Ads is currently serving over 500,000 impressions per month.

Industry statistics show that the average click through rate of online banner advertisements is around 0.2% - that's 2 in every 1000 impressions. We are proud that the average Ethical Ads click-through rate (CTR) currently averages at around 0.6% CTR - that's three times the industry average. In some cases campaigns have achieved over 2% - in every case the CTR is subject to the quality of the banners and how well the campaign has been managed.

Using the Internet Effectively

The Internet is a growing portal that more and more people are using to research information, communicate with one another and buy and sell products.

If you are a company, who retails online, then you probably should be marketing online. By taking that route, you will want the confidence that you are reaching the right people.

Every Ethical Junction member has undergone an ethical screening to demonstrate that they maintain their ethical values within their everyday operations. This means that advertisers products and services will be of high ethical stances, and publishers traffic is of a sufficiently high standard of ethically minded consumers. See our traffic statistics for more information.

Examples of our the Ethical Publishing Network

Here is a list of some of some current publishers of Ethical Ads:

The Ethical Ads network is operated in partnership with Ethically Minded Ltd.

Learn more about Ethical Ads:

- Terms & Conditions -
- Privacy Policy -